The recipient of a bachelor's degree in hospitality management from the University of Central Florida, Robert Persiano is an experienced Roswell, Virginia-based strategic leader who has held executive positions at Experis and PEOPLEASE. Since 2019, Robert Persiano has served as chief operating officer (COO) at the IT consulting firm Seneca Resources, LLC.
Working alongside and reporting directly to the CEO, the COO generally oversees a business' internal affairs, including day-to-day operational and administrative tasks. Depending on preference, some corporations choose to title their second-in-command position as chief operations officer, executive vice president of operations, or operations director.
While the CEO serves as the public face of the company and focuses largely on its long-term goals, the COO carries out smaller tasks in alignment with these goals. For example, if the CEO calls for improvements in quality control to enhance the business' reputation, the COO might direct the human resources department to make changes to its quality control personnel or hire new employees in that capacity. The COO is generally also active in marketing, production, and research and development, with an emphasis on maximizing customer satisfaction and profits.
